Laptop Center

Complete Laptop Info, Tips, and Tricks

Laptop Center - Complete Laptop Info, Tips, and Tricks

How to Repair No Power Sharp PC-MJ720R Laptop

Problem: This laptop came in with a complaint of no power.
Laptop Brand: Sharp
Model: PC-MJ720R

Diagnosis, Cause and Remedy: The first thing I did was testing the power adaptor with a multimeter in order to verify whether the power adaptor is the one that’s causing the no power problem or not. The supply voltage indicated on the power adaptor is 19v, when I tested it, the supply voltage is just normal. Since the power adaptor is just okay, our concentration now is on the laptop itself. In order to ascertain whether the motherboard of the laptop or other peripheral devices which is connected to the laptop causes the no power problem, we have to disassemble the laptop piece by piece. After unscrewing all the laptop parts, I individually pull out each peripheral devices. After completely taking out all devices which is connected to the laptop. I now separated the motherboard in order to be tested. But first I clean out all the dust from the motherboard for this is also a one factor which causes the motherboard electronic components to be shorted. Because when dust gets thick it will become a conductor.

So you need to be aware of this, every time you disassemble a laptop motherboard you need to free the motherboard from all dust, to be sure not the dust is the element causing the motherboard’s electronic component parts to be shorted. After cleaning all the dust from the motherboard, I scan all the components to see whether there are any dry joints or not. Dry joints means loose or poor solder connections. Poor solder connections on a laptop motherboard usually occur when your laptop is already well-advanced in years. I did not find any poor solder connections on any part of the motherboard, but for contentment I just carefully resoldered all the SMD components especially on the power section.

Note: All laptops nowadays are designed on a Surface Mounted Device or SMD mode, and this is rarely have dry joints. But for satisfaction I cautiously resoldered all the SMD components particularly the SMD components near the dc power jack.

After resoldering all the sections that needs to be resoldered, I inserted the dc power plug adaptor to the dc power jack and see whether the power comes up. Unfortunately, the condition of the problem remains the same. I now tested all the electronic parts on the motherboard to find out whether there are any shorted electronic element parts which causes the no power problem. After testing all the components that could be tested merely with a multimeter, I could not find any shorted parts. The only parts that I still not checked was the dc power jack and the fuse.

The final step that I did was testing power jack from input to ground for short. When I tested it, voila! the problem found because it is really shorted. I used x1 range of my multimeter to see the fault and either way there’s a deflection. When I go on testing the fuse, I found that the fuse was also open, the rate of the fuse is 5.5 amperes and upon further inspection I found a shorted diode.

The reason why the power jack terminals were shorted is because of the shorted diode that is connected to the power jack. Replacing the diode and the fuse brings the laptop to life. Hope this article helped you get some ideas about solving laptop no power problem. Did you find this article helpful? If you did, you can watch HD Laptop Repair Videos to see more quality laptop repair in Action

Winston Badon is a tech blogger. He likes and loves to blog about PC and latest tech gadgets such iPad devices and its accessories. He also loves to help people fix their own PC and other latest tech gadgets in order for them to save bundles of cash.

Article Source: http://EzineArticles.com/?expert=Winston_Badon

Article Source: http://EzineArticles.com/4058185

4 Tips On How To Fix Laptop Or Notebook Battery Not Charging Problem All By Yourself

In this article you will learn how to fix laptop or notebook battery charging problems. Below are a lists on the most common laptop battery failures together with it’s possible causes and solutions.

* Trouble: The laptop battery can sometimes receive charges only when the power plug is wiggled

Possible Causes and Solutions:

The battery charging failure above indicates that either the AC adapter or the laptop itself has a problem. In order to isolate the faulty one, first you need to test the AC adapter with a voltmeter. If the AC adapter has a normal output voltage, then probably the power jack of the motherboard is defective. In this case, you need to replace or just resolder the power jack of the laptop motherboard.

* Trouble: After the laptop battery arrives at vital period, it discharges very quickly

Possible Causes and Solutions:

The battery charging failure above indicates bad battery. Due to old age, laptop battery sometimes act abnormally, like for example, the symptoms above. Laptop battery manufacturers believe that a typical life span should be somewhere between 2 to 3 years. If your battery already reaches this stage, the only solution is to replaced that battery.

* Trouble: The laptop cannot detect the battery anymore!

Possible Causes and Solutions:

If you are 100 percent sure that you properly installed and positioned your laptop battery into the battery compartment of the laptop but the laptop still cannot detect your battery when you log in to Windows, the problem lies only on the two components. There are two main factor for this trouble, either the battery itself or the mainboard of the laptop is defective. To solve this, first you need to replace the battery with a working or a new one. If the error persist after you replace the old battery, then you probably have a bad motherboard. Either the battery terminal which connects the battery and mainboard is defective or the circuit driver of the laptop motherboard which controls the battery operation of the laptop. The solution is to replace the motherboard or do a component level repair on the laptop motherboard.

* Trouble: Laptop detects the battery but turns off when the power AC adapter is removed from the laptop or unplugged from the main power source.

Possible Causes and Solutions:

When you log in to Windows, you can see that your battery is detected by your laptop because it shows in the battery icon located in the system tray the remaining battery charge and the computer shows that it is charging. But when you unplug the AC adapter, the laptop turns off. The probable causes for these trouble are maybe the battery is not seated properly or the battery contacts got dirty because of some of dirt or something. If these might be the fault, try to use a toothbrush and scrub the battery terminal that connects the battery to the mainboard of the laptop and reconnect the battery and make sure that it is properly seated. If these methods doesn’t help, most likely the battery is already busted due to old age, try to replace the battery with a working or new one. If replacing the battery still doesn’t solve the issue, obviously the trouble has to do with the motherboard. Perhaps the battery charging circuit of the motherboard is damaged or not working. In this case, you’ll have to do a component level repair on the motherboard or replace the whole motherboard.

Did you find this article helpful? If you did, you can learn more about “How To Fix Laptop or Netbook Battery Charging Problem” by watching High Definition Laptop Repair Videos

Winston Badon is a tech blogger. He likes and loves to blog about PC and latest tech gadgets such iPad devices and its accessories. He also loves to help people fix their own PC and other latest tech gadgets in order for them to save bundles of cash.

Article Source: http://EzineArticles.com/?expert=Winston_Badon

Article Source: http://EzineArticles.com/5187924

Looking Ahead: SMB IT Trends for 2014

For hundreds of years, mankind has dreamed about the future; we’ve written books, we’ve made movies, and we’ve even engaged with those among us who have the ability to predict the future. There have been several notorious seers over the years but none more famous than the legendary Jeanne Dixon who was counsel to the stars and even a certain First Lady over 40 years ago. Reportedly, she was on the mark with predicting the assassinations of both John F. Kennedy and his brother Robert, Martin Luther King and Gandhi. She also foresaw the launch of the first satellite Sputnik and the historic defeat of Dewey by Harry Truman. Another well-known seer was science fiction author Isaac Asimov who wrote about solar power, the rise of automated work tasks, and visual phone calls; all things we find commonplace now. Clairvoyance, as illustrated in the two examples above, is extremely rare, and while I am not a gifted seer, I certainly do have insight into SMB technology trends for 2014.

Before delving into my predictions for 2014, it’s wise to review the highlights from this past year. 2013 proved to be a year of social media, mobile technology adoption, cloud computing, virtualization, and collaboration solutions. These technologies trends were pretty much on par for what I was predicating back at the end of 2012, though the sheer volume of cloud adoption amongst the SMB community may have been a bit of a surprise.

While we will see a lot of the same technology trends in 2014 as we did in 2013, this coming year foresees increased technology expansion and adoption rates. The continued growth of cloud solutions will continue unabated, with more workloads moving off-site. At the Microsoft Worldwide Partner Conference this past July, CEO Steve Ballmer reiterated the company’s message as they are transitioning into a devices and services company. Nowhere will this be more evident than in the expansion of Windows Azure for the SMB marketplace. Azure was first introduced in 2009 as a suite of products in the cloud that allowed users to create enterprise-class applications without having to build out their own infrastructure.

To this point, the majority of workloads and solutions leveraging the Azure fabric were products of the enterprise community. However, Microsoft envisioned the power of Azure in the SMB space and is crafting offerings to make that happen. Some of those applications will be around something called big data, which I will explore further later.

Other cloud applications that will continue to rise include off-site backups, business continuity, disaster recovery, and managed security. While backups have been on the rise for a few years now, there are still fewer than one in ten small to mid-sized businesses that utilize a remote backup or backup-as-a-service solution. VSR Magazine states that according to the “2013 State of Cloud Backup” study commissioned by Intronis, “A large percentage of SMBs do not purchase backup and disaster recovery (BDR) solutions from their IT service providers until after they have experienced a data disaster.” (VSR Magazine, 2013) The chances of a small to mid-sized business recovering from a catastrophic data loss is not good, and in fact, within two years after the loss more than 50% will have gone out of business if they didn’t close their doors immediately after. So the continued push to grow cloud-based backup and disaster recovery solutions will be steady along with related solutions like cold standby domain controllers and off-site virtualized cold servers.

When it comes to actual data generated by SMBs, the need for storage required to archive it has exploded. According to the SMB Group, “(of the) 2.5 quintillion bytes of data (already created), 90% of it has been generated in the last two years alone.” (SMB Group, 2013) All of this data is not only held onsite, but in large repositories in the cloud. This point dovetails nicely into my next point of big data and predictive analytics which has historically been limited to large enterprises. However, in 2014 there is expectation that the need to drill into this mountain of information will filter down into the SMB space. The SMB Group goes on to explain that finding usable data among the mounds of information that encompass big data is like finding a needle in a haystack. Consider all of the disparate types of data being moved into cyberspace: photos on Instagram, videos on YouTube, tweets on Twitter, e-receipts from POS applications, and much more.

SMBs have shied away from the thought of big data analysis because of the sheer volume of information, but there will be tools and specialized partners who will be more visible and available to help navigate that massive sea of information. According to a blog post by Brock Clauser, “By analyzing an enormous amount of data in real time, organization will become quicker to make decisions on competition, internal efficiencies and customer insight.” (Clauser, 2013) You may have noticed on some social media sites that the advertisements along the sides are often something you may have looked for in the past. These ads are no accident rather the work of predictive analytics of big data you have unknowingly provided via the public Internet. The SMB community, likely retail outfits initially, will be leverage big data and predicative analytics to better understand what their customers want and expect from them. Using that same thinking it’s easy to see how business of all types will benefit from usable information delivered via big data predicative analytics.

Mobility should continue to be a hot topic as well especially around BYOD (bring your own device). There are still some major potential pitfalls to the growing trend of letting workers use their personal devices for work. The rate of intrusion into the company network through these devices has been rising, and the data loss from lost or stolen devices continues to be an issue. There will be an ongoing push to secure any device with access to the network via data protection and if necessary data destruction. According to IT Business Edge, “Through 2014, employee-owned devices will be compromised by malware at more than double the rate of corporate-owned devices.” (IT Business Edge, 2013) The addition of a management tool, whether onsite or in the cloud, is necessary and will make the difference between a crippling breach and smooth sailing.

Another technology trend I will be following closely through 2014 is the demise of the PC. Personally, I don’t believe that desktops and laptops will disappear from the business or personal landscape like the dinosaurs who once roamed the earth. That being said, the way we use, share and access information is ever evolving. 2013 was the year of the cloud, and public clouds, private clouds and hybrid clouds were everywhere. Well, for 2014 we’re now talking about personal clouds which is basically the ability to have information and applications in one central repository and accessible from a variety of devices including desktops, laptops, tablets and smartphones. While the idea of the personal cloud is not yet widespread, there is a segment of the SMB community that wants to remain lean and agile and the personal cloud concept will likely help them do that.

One final topic I’d like to touch on is the increased focus on security and forensics. I attended a Cyber-Security forum in mid-November sponsored by the Greater Philadelphia Chamber of Commerce. The keynote speaker, IBM Chief Privacy Officer Christina Peters told the audience, “Security and privacy go hand in hand. You can’t be secure without considering privacy.” More and more incursions are happening to small entities as well as large ones. In fact, there are many attackers with bad intent that are specifically targeting the SMB in order to gain access to their much-larger vendors and suppliers. So the focus on being safe and secure is going to continue to increase. With the news of insider misdeeds, having the ability to detect and contain threats from the human side will continue to rise. Specific firms are more suited to this work, such as Evestigations of Malvern, PA, stocked with certified security specialists and forensic analysts. They may not be someone the typical SMB would have on speed dial, but would be invaluable once something goes awry!

Mine is only one opinion as to what will be on the SMB radar in 2014. Heaven knows there will be other things that appear, with the constant acceleration of technology innovation. Will it be so “sci-fi” as to give us teleportation devices or flying cars? Maybe not in the short term, but I will never rule anything out. Maybe some of those Hollywood blockbusters might not look so far-fetched after all!

Works Cited

IT Business Edge. (2013). Top Predicitions for IT Organization and Users for 2013 and Beyond. Retrieved from itbusinessedge.com/slideshows/top-predictions-for-it-organizations-and-users-for-2013-and-beyond.html

SMB Group. (2013, April 30). Is big data relevant for SMBs? Retrieved from smb-gr.com/blogs-laurie-mccabe/is-big-data-relevant-for-smbs-2/

VSR Magazine. (2013, November 26). STUDY: SMBs are Putting Themselves at Risk for Crippling Data Losses. Retrieved from vsr.edgl.com/reseller-stories/STUDY–SMBs-are-Putting-Themselves-at-Risk-for-Crippling-Data-Losses89576

SecurElement recommends, implements, and supports technology for small and mid-sized businesses to help them achieve their goals both professionally and personally. By combining hardware, software, maintenance, and technical support into a fixed per user per month price, SecurElement provides customers with a one stop shop for all IT needs through, what we call, the Managed Environment. Customers have found it extremely beneficial to have a technology environment that scales with them as their businesses grow, and by only paying for what they use, able to budget their actual IT spend accurately and over the long term.

5 Important SEO Strategies to Adopt In 2014

SEO is getting harder day by day and we need to focus on quality while making our SEO strategies. All major search engines wants to serve high quality recipes to their searchers and if you are not making quality food then you’re going to be the next victim of algorithm update. We all know that Google is continuously updating their algorithms to filter out quality sites. If you really want to maintain your position in Google or any other major search engine then you should start working with high quality SEO techniques from day 1 of year 2014. Internet marketing strategies with Long term goal is must in 2014. Investing your time on malicious activities of internet marketing will not be able to worth you anymore. Things you have learned in 2013 are still effective but you need to amplify them to get maximum exposure. So let’s discuss how to make new bundle of SEO strategies for 2014.

Optimize Your Site for Mobiles

We cannot ignore the importance of mobile marketing. A study declares that internet searches from mobile phones and tablets are going to break the record of searches from desktops and laptops in 2014. First of all you need to have a quality site design for mobiles. Your site’s Performance on mobiles matters much more than ever before. So remember one thing that if you are not having a mobile version of your website then your site is going to lose a huge number of search traffic this year.

Content Optimization techniques in 2014

Content is the primary factor which can help you to impress search engines. Always try to write high quality content with controversial titles. Controversial title helps to improve CTR (click through rate). The second most important thing which you could implement on your site is conversational content (queries) like “How To” and “what is”. Google Humming Bird is going to promote conversational content much higher than any other type of content.

Try to Target Long Tail Keywords

If you’re in SEO industry then you must know one thing that long tails keywords or search queries helps a lot to get higher rankings with lesser efforts. You can make FAQ (frequently asked questions) pages to target long tail keywords.

Importance of Structured Data

Structure data is very important in terms with Google Guidelines and SEO. This data decides that how we want our site to be display in SERP (search engine result pages). You can add ratings and reviews with the help of schema and micro data.

Social Media

Social Media is now an important part of SEO and you must start building a strong social presence for your website especially on Google+. You can Google+ authorship to your website to get maximum exposure.

May be you’re thinking that why I’m trying to force you to work according to Google guidelines, it’s just because of Google has more than 70% stake of search query market and it can sent you maximum traffic than any other search engine.

Conclusion

At the end of this article I can only say that we need to focus on quality than quantity. Today’s search engines can easily detect malicious activities. So be good get better.

This article is written by Gaurav Heera CEO and dedicated writer at India’s Leading IT institute DelhiCourses providing Internet Marketing Training Delhi. you can contact us for more details.

The 5 Best Dashboard Cameras For 2014

Are you planning to join the growing number of people who install a dashboard camera in their car for that extra bit of evidence in case of an accident, road rage, or meteors falling from the sky? Then you may be wondering which one of the dozens of different models is the best choice for you!

It’s easy to be overwhelmed at first, therefore we have selected the five very best dashboard cameras that you can possibly get in early 2014. We will be looking at dash cams from every price range, starting as low as $50 for a simple-yet effective G1W and moving up the price scale to almost 10 times as much for a top-quality, feature-packed dual-channel camera, the BlackVue DR550GW.

Note that the cameras featured in this article are not necessarily the newest cameras around. We have evaluated technical specifications as well as customer satisfaction for each camera during the course of 2013. Rest assured that the five winners presented here have been field tested by thousands of customers and received excellent feedback all around.

So What Sets A Dash Cam Apart From Other Cameras?

In case you are wondering why you can’t just use a regular video camera, or even your phone’s cam, it’s because a dashboard camera should have all of the following features:

  • Connect to your car’s cigarette lighter with a long power cable (at least 12ft) that you can run around the windshield, tucking it away neatly so it is hidden from sight.
  • Auto on/off: Dashboard cameras start recording when you start the car’s engine, and stop when you park. That way, you don’t have to worry about forgetting to turn your camera on or off.
  • Loop recording: Enables the camera to overwrite the oldest bit of footage when the memory card is full, so you never run out of disk space.
  • Impact detection / G-sensor: A G-sensor makes sure that if an impact is detected, the video footage immediately preceding and following the impact won’t be overwritten by the loop recording feature, so you don’t accidentally lose critical evidence.
  • Time and date stamp on video (and speed if we have GPS): useful should you ever need your video footage as evidence in court.
  • Resolution: 1080p (1920×1080 pixels) is pretty much standard in 2014. While there are still a couple of 720p (1280×720 pixels) dash cams available, most new cameras support 1080p resolution.
  • Interfaces: Dash cams generally come with HDMI, USB, and A/V interfaces.

Note that the cameras presented here come with all of the features listed above.

  • Storage: Most dashboard cameras support SD cards up to 32GB in size, with the notable exception of the Lukas LK-7900, which supports 128GB of storage capacity.

Having had a look at the basic features a dash cam should have, let’s now check out our top camera choices for this year:

The Top 5 Dash Cams In 2014

G1W – Decent Video Footage For Tight Budgets

At around $50, this dash cam is an excellent choice if you can’t spend a lot of money and just need a security camera, without being too concerned about video quality. The G1W has decent video at day, but night video quality isn’t the best. Also, video footage from this camera can often be rather shaky.

Nevertheless, at this price the G1W makes for a decent security camera that will reliably capture what goes on in front of your car.

The G1W comes with an integrated 2.7″ screen, which is great for adjusting the field of view and playing back video on the spot. The viewing angle is 120 degrees.

Mini 0801 Ambarella – Top Value For Money

The Mini 0801 is a small and stylish dashboard camera released in early 2013 that quickly became a best seller. It is available for less than $100 if you go for the basic version without GPS and internal memory. Video quality is great during the daytime, and average at night.

The Mini 0801 has a nice inconspicuous design and features a 1.5″ screen for ease of operation. The angle of view is 135 degrees. A GPS logger and 8MB of internal memory are available optionally for around $10 extra each.

A nice feature of this camera is that the electrical contacts for the power supply are built directly into the camera mount, so if you want to remove the camera from your car you can do so without having to unplug the power cable.

DOD LS 300W – Excellent Video Quality

Another top seller, the DOD LS300W has excellent video quality day and night. Night vision is augmented by the WDR (Wide Dynamic Range) feature. This, combined with a large aperture of F/1.6 and a high bit rate of about 15 Mbps, makes for one of the highest quality dashboard cameras available to date.

The size of the camera is about the same as the G1W, but at 140 degrees the angle of view is larger. Boot up time is fast and a relatively large 2.7″ screen is included for easy video viewing right in your car. The LS300W doesn’t have GPS, but there is a newer version called LS330W which comes with an external GPS unit.

Lukas LK-7900 – Huge Recording Capacity And Great Heat Resistance

The Lukas LK-7900 is remarkable in two ways: One, it is the first camera to support 128GB SDXC memory cards, allowing for a whopping 28 hours of video footage. Two, this camera can withstand extremely high temperatures of up to 90 degrees Celsius (194 Fahrenheit), which is a great feature to have if you live in a hot climate, where lesser cameras might melt when leave your car parked in the sun for too long.

Due to the lower bit rate, the LK-7900?s video quality is not quite as good as the DOD LS300W’s, but still very good at day and above average at night. The LK-7900 is small and round, making it hardly visible when affixed behind your rear view mirror. A GPS logger is included.

Optionally, you can acquire a so-called circular polarizing lens (CPL) separately for this camera. A CPL filter reduces reflections on the windshield when driving around in sunny weather (this is a problem that all dash cams have). Remember to remove it at night though, otherwise your video will be too dark.

BlackVue DR550GW-2CH – Full Featured Dual Channel Dash Cam

The BlackVue DR550GW-2CH dual channel cam tops off our list of the best dashboard cameras for 2014. At $450, this is the costliest and also by far the most luxurious of the five cameras presented here.

First of all, dual channel means it records out your front and rear windows. While the main camera unit is mounted on your windshield as usual, a smaller camera looks out through your rear window and records whatever is going on behind you. The two are connected by a long coaxial cable.

While the front camera records great quality 1080p video, the rear camera records at reduced resolution of 720p, which is naturally not as detailed as 1080p but the rear footage is still quite alright.

This camera doesn’t have a screen, but it is one of very few dash cams that support Wi-Fi. This means you can connect it wirelessly to your smart phone or laptop. Moreover, this camera comes with an in-built GPS logger. It also has a voice menu feature, which allows you to easily operate it while driving.

Hopefully this selection has helped you decide which dashboard camera you are going to buy.

For an updated list of the best dash cams available at this moment, go to http://dashboardcamerareviews.com/category/favorites/.

At Dashboard Camera Reviews you will find extensive reviews, sample videos, technical details, a huge overview table with lots of different dash cams, and links to vendors around the world for easy price comparison.

Mobile Advertising 2014 – Predictions and Reasons

Mobile Advertising, which practically began with Text SMS Campaigns and Voice Portals, has evolved to include campaigns using the internet services. 2013 saw huge advances in the mobile technologies, which has resulted in Mobile Advertising threatening the position of desktop internet advertising. As the year has drawn to an end, it is now time to analyze Mobile Advertising in 2013 and predict the trends that Top Mobile Advertising Agencies will look out for in 2014.

Let us begin by stating the devices that have been considered for the analysis. The evolving nature of the telecommunication sector has brought so many devices into play that it is no longer easy to decide the devices that should or should not be considered for a study of Mobile Advertising. However, after much deliberation, it was finally decided that the analysis should contain Feature Phones, Smart Phones, and Tablets. The trends that are likely to be popular have been discussed along with the reasons for them becoming popular.

Video Ads / Ads with Media Rich Content

2013 saw an increase in the popularity of video ads on the mobile phone medium. Users had preferred to watch online video on their desktops prior to this. Two prominent reasons for the change in preference and a newfound affinity for watching online videos on the mobile include a faster mobile internet speed and availability of larger screen mobiles and tabs. With 3G internet service being a common feature now and 4G already launched, we can have videos streaming in without any interruption. It is a common scene to see youngsters watch the latest videos on their mobiles at the metro, buses, etc. This created an opportunity for Mobile Video Ads to be embedded in the popular videos. The same is true for Ads with Media Rich Content. They do not run the risk of taking long periods to load on the mobiles any more.

Different Ads for Different Platforms

Even though the mobile phone has always been labeled as a personal device, it is now increasingly being used for official purposes too. The tablet PCs or tabs, in particular, can be seen competing with the laptops as the device preferred by the professionals for office work. Thus, it is very important to know the purposes for which the device is being used before shooting ads at it. It has been seen that on an overall basis, the smart phones are used for personal purposes, while the tabs are being increasingly used for official ones. It is firmly believed that since most newly-manufactured feature phones also have the ability to surf the internet, customized ads should be created for them too. It is also very important to customize the websites of the businesses for the feature phones with smaller screens.

Shorter & Simpler Ads

The mobile phone is a device which stands for speed. It is used to ensure that the users stay connected even on the go. If additional factors like smaller screens are taken into consideration, it is obvious that a user will dedicate even lesser time on Mobile Ads than the desktop ads. Thus, the ad copies have become shorter and simpler and made for the purpose of easy comprehension.

Advertise Locally

The increasing stress on Showrooming and ROPO (Research Online & Purchase Offline) has increased the importance of advertising locally. Users searching for “nearest restaurants”, “nearest mobile shops”, etc. on their mobiles have made it absolutely important for businesses to advertise locally. This is especially true for small businesses.

According to IMRB (Indian Market Research Bureau), Indian companies spent Rs 300 Crores in 2013 on Mobile Advertising. With a projected rate of increase in spend in 2014 being over 40%, Advertising Agencies in India would do well to take note of the above mentioned trends.

MAD Advertising – The leading Mobile Advertising Agency which helps you to promote your business through Internet Advertising, Online Advertising, etc.

Important Tech Trends for 2014

As 2013 draws to a close, businesses and business experts have started trying to anticipate upcoming trends so that they can maximize them in the new year. With less than a few months to go, many of the most competitive businesses and stores are already preparing their 2014 plans. Here are some of the top tech trends that are likely to influence business in 2014.

Mobile Devices Will Be Even More Important

With the release of the so-called phablets, hybrids between smartphones and tablets, 2014 looks like it will be even more reliant on mobile devices of all shapes and sizes. While laptops and desktop computers will still remain in use, use of tablets and smartphones is expected to increase significantly. Most likely, people will invest in additional devices rather than outmoding old ones. Currently, Business Insider lists the most likely developments in these mobile devices to be longer battery life, larger more flexible screens, faster Internet access, and increased interconnectedness.

Cross-Platform Programs Will Become More Popular

Tech Crunch referred to 2013 as the Year of the App. Now the experts are predicting that 2014 will be the Year of the Cross-Platform Programs. With the increase in mobile devices, these cross-platform programs automatically become more vital to business and individual success. It’s expensive to buy programs separately for every device that you own. So software companies that want to get ahead of the game can start making themselves more competitive by offering cross-platform programs. Evernote, for instance is already taking advantage of this. It is one of the most comprehensive note taking and organizing programs available, but what makes it so popular is the fact that you can use it on just about any electronic device from your smartphone to your desktop. The addition of this feature will make some programs more popular than ever while consigning others to the back shelves of software stores.

Cloud Storage Will Become More Important and More Secure

There was a significant increase in cloud storage usage in 2013. According to Tweak Your Biz, cloud storage has faced a number of challenges this past year in developing its protocols and maintaining security. A number of industry experts still maintain their concerns about the security of cloud storage. But with Amazon, Barnes & Noble, EA Games, and other businesses transitioning purchases for electronic items onto cloud storage, it’s unlikely that cloud storage is going to go anywhere. Instead, cloud storage will become more important as people come to expect it. Most likely, the cloud storage programs will start becoming more secure as the various providers try to separate themselves from the competition.

More Businesses Will Make Their Own Apps

Tech Crunch also predicts that more businesses will be making their own apps in 2014. In fact, the ability to create apps has increased so much in 2013 that this particular prediction is almost a guarantee. Developing an app is no longer as complicated as it used to be, and businesses now have total control over what the app accomplishes, the information it collects, and more.

In preparing for 2014, it’s important to know what the trends are likely to be, particularly in the area of technology. Technology helps form a number of business decisions and strategies. In 2014, mobile device usage will most likely increase. Cross-platform programs will also become more popular because of this increase in mobile device usage. At the same time cloud storage is going to become more important, and, as businesses try to differentiate the services they offer in this department, the cloud storage options will likely become more secure. Additionally, more businesses will also be developing their own apps as the software to develop these becomes less expensive and more user-friendly.

The author is an avid blogger and writes for Techcoon which is a leading Technology news and review blog for tech enthusiasts. The Blog features some of the best inside scoop from the technology industry and features articles from industry insiders with a rich technological background.

Consumer Preferences for Online Shopping in 2014

Progress in technology has revolutionized the business methods. E-marketing of products and services generate business opportunities for retailers and online marketers. In 2014, retailers worldwide are expected to enter e-commerce marketplace to showcase their popular brands for online shopping as the number of online customers is increasing rapidly.

The Internet has shaped consumer preferences to enable customers to make informed decisions about a product or service. E-commerce stores provide retailers an innovative e-marketing platform to influence consumer preferences by enhancing their online shopping experience. Buyers from around the globe can enjoy a customized shopping experience and receive free shipping on items.

Massive and affordable access to the Internet on laptops, smartphones, tablets, etc., has shaped consumer preferences. With the E-Commerce boom in large-scale economies, Internet has instantly become the major communication channel between businesses and consumers through e-marketing.

Today, online shopping has become a norm in many countries. Retailers are engaged in offering a seamless flow of products and services to meet consumer preferences adequately. E-Commerce has forced companies to adapt an e-marketing strategy to influence customer behavior. Online shopping has redefined and influenced marketing strategies of businesses belonging to various industries for the year 2014.

Below are the expected consumer preferences for online shopping for the year 2014:

1. Mobility:
Consumers love a seamless online shopping experience. With state-of-the-art e-commerce design and e-marketing strategies, retailers and wholesalers can spice up their online business by integrating technology that enables customers to do shopping on the move.

2. Visibility:
Influencing consumer preferences of today’s tech-savvy buyers, retailers must offer them valuable information on products of interest on the e-commerce store, which is possible only when retailers have a comprehensive inventory management system along with an effective e-marketing strategy.

3. Integration is Key:
A seamless online shopping experience greatly influences consumer preferences. Retailers can now make efficient use of special-purpose tools and technologies for inventory and supply chain management through the support of well-integrated database system. An entire e-commerce store can be set up following an e-marketing strategy.

4. Immediate Delivery:
Retailers must offer buyers an enriching online shopping experience. Consumer preferences run parallel with retailer’s marketing strategies. Logistics, inventory management, price optimization must be a part of retailer’s e-marketing strategy to ensure their e-commerce store is a success by improving the overall online shopping.

5. Social Media:
Social Media is all the rage these days. Retailers must maintain one-on-one contact with their customers by leveraging social media and interacting with potential buyers to influence consumer preferences. E-commerce without customer engagement will not improve sales. Your e-marketing strategy must include regular interaction with your customers that persuades them to experience online shopping.

6. Globalization:
2014 beckons interested buyers to find their desired products online and receive free shipping. E-commerce store can help retailers influence an incredible number of buyers from across the world. Consumer preferences are also influenced by incentives, such as, free shipping. Efficient e-marketing involves immediate order placement and delivery in order to offer customers a fulfilling online shopping experience.

Retailers must make online presence a part of their e-marketing strategy, to gain attention from potential buyers and prospective customers. Reviewing products online significantly influence consumer preferences. E-commerce websites are gaining momentum and persuading customers to experience online shopping.

According to recent surveys, the distinguishing sharp line has blurred between in-store shopping and online shopping which have led to ever-changing consumer preferences, which has given way to e-commerce stores to take over local stores proving e-marketing is highly beneficial for retailers. 2014 is the year of E-commerce, so grab your designers and photographers and make your online store a success!

To learn more about internet marketing, ROI, and various modern marketing strategies visit our blog at http://www.writerzgalore.com. Writerz Galore offers you effective SM management and content strategy to market your brand in 2014.

Web Design Trends For 2014

Let’s take a quick look back over 2013. For once, Microsoft and Apple actually agreed on something. Thanks to the release of Windows 8 and iOS7, the path has been carved for new, exciting trends in the design world. Gone are the days of designers attempting to make objects ‘pop’ off the page, cluttering up sites with lengthy copy, and using bland colours. Let’s look into the crystal ball and see where the future of web design is headed…

  • Flat, not fat

The uber-cool ‘flat’ design has recently become the style of choice amongst designers in the know. It has replaced skeuomorphism, where false textures, gradients, and drop-shadows create a chunky 3D effect, with designers instead favouring a more mature, minimalist design. Saturated blocks of bright neon colours, simple icons, and focus upon typography are now applauded. 2014 will only see this design evolve and gain popularity.

  • Less is more

This ‘flat’ design lends itself to simplicity. Less on the page is far more appealing to the user. It makes the page’s content much easier to digest. Watch out for an elimination of clutter on the page and more blank space, which is only going to become more apparent in the coming year. Minimalism allows a greater focus upon content and copy – which will consequently become more condensed and important, distilling messages right down to their core.

  • Reach for responsive

With smartphones and tablets taking over the world, responsive sites are pretty much imperative nowadays. They really impact design, just as apps have been a major influence. A desire for simplified sites with large buttons that are touch-friendly are now in demand, as are larger fonts with attention-grabbing headlines. In 2014, we could see responsive sites being designed alongside – if not, before – sites for PCs and laptops.

  • The power of parallax

2014 is going to see a boom in the adoption of unified, long page web designs and cool effects including parallax.js to make different layers of the page move at different times. Not only are these sites visually stunning, they provide an enticing method of encouraging users to keep scrolling, explore content, and read more copy. Key page elements including headers and social media can be made ‘sticky’ to follow the user, appearing more prominently.

  • Phenomenal photography

A picture paints a thousand words. And thanks to retina displays quickly becoming standardised in mobiles and computers, we can only look forward to seeing crisper images with higher resolution on websites in 2014. With double the pixel density of LCD screens, designers are granted the gift of being able to go further with their eye-catching designs. Watch this space for more full-screen background photos, with websites breaking free from the conventional ‘multi-page’ look.

In summary, 2014 will be the year of simplicity in terms of design and a focus on exceptional quality content.

This article was written by Christian Goodrich, who is the head of front-end development and SEO at SOZO. Established in 2000, SOZO is a leading Cheltenham web design company; specialising in web design, branding and online marketing.